Small Business Payroll App (New Product)

Small Business Payroll App (New Product)

Sr. Interaction Designer, Small Business Payroll at Wells Fargo - Led UX strategy and design for Wells Fargo’s first small business payroll product, from early concepts to production-ready workflows.

Mar 2008 - May 2009

Project Overview

  • Developed a brand-new payroll application for small businesses, providing payroll setup, employee management, and reporting.

  • Focused on usability, compliance, and scalable workflows for first-time and experienced users.

Problem Statement

  • Small businesses lacked an intuitive, modern payroll solution tailored to their workflows.

  • Existing solutions were fragmented and inefficient.

Design Goals

  • Create a simple, compliant payroll platform that streamlines time-on-task and payroll processes.

  • Ensure clarity for payroll workflows, approvals, and employee management.

  • Design scalable interaction patterns to support future product features and growth.

Discovery Process

  • Partnered on user research with small business owners to identify pain points.

  • Mapped key payroll workflows and compliance requirements.

  • Created early wireframes and prototypes for testing and validation.

Design Execution

  • Developed interaction patterns, wireframes, and flows for core payroll functions.

  • Collaborated with product and engineering teams for scalable, compliant implementation.

  • Incorporated accessibility and error-prevention patterns from the start.

Outcomes

  • Successfully launched a new payroll product for small businesses.

  • Delivered an intuitive interface that reduced onboarding time and errors.

  • Established reusable interaction patterns for future financial product expansions.